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Monday, May 21, 2012

postheadericon Google's Fiber Makes MPAA Skittish. Why Does Hollywood See All Technology In Terms Of Piracy?

One point that we always try to do is that piracy has less to do with people who just want everything for free and much more to do with people rush to embrace the possibilities of the new technologies. The industry has been slow to offer products that take advantage of these opportunities, and when they tend to paralyze them and charge too much for them, because they refuse to recognize the impact of distribution systems on the best market. Instead of acknowledging that the technological capabilities to determine how to distribute your content, they think they get to dictate how people should use technology. So piracy moves to fill the void, offering the public the nature of the complete, on-demand service that we know is possible, but you can not buy at any price.

An anonymous reader points on a perfect example of the attitude technophobe that has become so ingrained in Hollywood. It begins with a story in Playboy on the pilot of Google in Kansas City, where they are for laying the fiber ultra high-speed Internet for the community. With download speeds of 922 Mbps are now available in nearly a thousand homes, the question inevitably arises of piracy:

[Google spokeswoman Jenna] Wandres fiber stresses that Google is not intended to form the pirates: "We expect that higher speeds will actually easier to deliver and download other authoritative content, "he said. However, Howard Gantman, spokesman for the Motion Picture Association of America, says that piracy is always a concern of the entertainment industry. Fibre Google "could be a great opportunity for consumers, whose access to creative content is often hampered by slow speeds," he said. However, South Korea, "the home entertainment market has been decimated by Digital Piracy ", enabled by the widespread availability of high speed Internet access.

one hand, the declaration of South Korea is very low. Korea
music

industry

prosperous high-speed Internet, which grew into an economic power, while that the country had a penetration rate of the highest broadband and before (and rates of digital piracy) in the world. Intelligent Korean businessmen have discovered how to succeed in the new market. Secondly, by stating that "entertainment" as a whole has been damaged by the high speed is just the arrogance of an industry that thinks only of his own products considered "entertainment".



seems that all statements made in Hollywood about the new technology follows the same format. "This new thing is great, but ... piracy!" The problem is that they refuse to act in the first part until someone gives them a bulletproof solution to the second part, and since this solution does not work and never will exist, ruining any attempt at new service and ineffective DRM restrictions. Ars Technica picked up the story and spoke more of the spokesman of the MPAA, find another "great, but ..." Answer:


"We want to reinforce that higher speeds could be a great opportunity for consumers, and that's the bottom line," said Howard Gantman, spokesman of the Motion Picture Association of America, Ars Friday. "There are problems that can, in terms of [an] increase in digital piracy, come with that, but we hope that efforts can be made ... to deal with digital piracy."
Someone should tell Gantman not "bottom line" if you will add caveats and addenda. It is also interesting that he thinks high-speed Internet only "could be" good for consumers, perhaps because he knows that Hollywood "may" (but) we offer a service that relies on technology. Really what is surprising is that the MPAA think nobody cares about your opinion of the fiber broadband, as if the audience will stop and think "Gee, I'll have to wait for access to the Internet faster, as Hollywood does its best piracy controls. "
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