caveman DreamWorks Animation adventure The Croods enjoys a second week atop the box office chart

Winner

Dive

only 7% of the previous week, cartoon caveman The Croods managed a second week atop the box office chart, with a total of 12 days from ? 10.61 m.

DreamWorks Animation

While previous efforts, Rise of the Guardians, managed € 12.67 only after 18 weeks of operation and Croods most school Easter holidays ahead, the new image is to clearly a much higher total. studio executives had reason to expect that the Guardians was a safe bet, since characters like Jack Frost, the Easter Bunny and the Tooth Fairy has provided a wide brand recognition, but it turns out that the public has proven far more welcoming to the newly designed, yet familiar feeling, the family at the center of the Croods.

The rider

While GI Joe: Retaliation won an easy victory in many U.S. markets and abroad, after the action had to settle for second place in the UK, with one , 88 m pounds for the weekend, plus ? 883,000 to Wednesday / Thursday previews. This is a reasonable improvement on the original GI Joe movie, which was released in August 2009, with ? 1.43m plus ? 281,000 in previews. But when you look at the numbers in other areas of reprisals - $ 11 million in Russia, $ 6 million each in South Korea and Mexico - it is easy to conclude that the British public are not as fond of this brand of character toys. Of course, thanks to the school holidays, there is still a lot of money on the table for GI Joe to grasp.

The adult alternative

With family and youth rates prevailing through Easter - watch 10 films below - Trance Danny Boyle proved to be the main attraction for adults. 15 certificates suspense took 1.16 million EUR weekend with previews Wednesday and Thursday, pushing the count to 1.59 million pounds. This is a big boost for the star James McAvoy, who lives in London, two weeks before COP action movie drilling Welcome to stumble on the door ? 460,000. For Boyle, is a small business down, however. Its 127 hours began in January 2011 with more than ? 1.64 to ? 530,000 extracts. Slumdog Millionaire opened to 1.83 euros, on his way to a stonking ? 31.7 million total.

Half table as director

one of many titles that come with a certain degree of "new reality" buzz, The Host won to be actually based on a book written by the author of the vampire franchise success of Stephenie Meyer book. The prestige value of the author of Twilight always difficult to predict, but it is likely to see a fifth place debut in the United Kingdom for the host as a slight let market. But before that the rate of young adults, recent news adaptations Beautiful Creatures (? 738,000 ? 371,000 more in the preview), and Warm Bodies (€ 896,000) 991,000 pounds Bureau. Continuous Easter should help the title, which avoids the critical evaluation of most newspapers, by failing to submit a press card.

The art battle and test

The last time the top 10 in the UK included as a foreign language was in December last year with Dabangg 2 and excluding securities Bollywood have to go back to November and Jacques Audiard oxide and the bone. After a long period when the art market and test was dominated by strong contenders at the Oscars, all French lands, Fran?ois Ozon English now in the top 10 with the house. Boasting aggressive deployment in 80 cinemas, a dark comedy drama produced healthy ? 208,000 ? 10,000, including previews. The only disappointment is that the number is not so far ahead of the start of the last Potiche by Fran?ois Ozon (? 202,000 ? 32,000, including previews), which was published in a much more focused on rhythm 32 screens.

Good Vibrations, the true story of Belfast store colors entrepreneur and music label boss Terri Hooley took a decent 70,000 pounds of 45 cinemas, enough for 14th place.

Large packers

A sharp decline is invariably small opening, and this has been demonstrated with Nicolas Cage film Stolen share 86% of its second weekend with shots only ? 22,000 from 89 screens. Welcome to the perforation is also lower than the previous frame by 86%. Both films managed site averages about 250 pounds, so they look to continue paying screens at a rapid pace.

General
, shots are up 12% from the previous weekend, and a healthy 25% over the equivalent under a year, when the wrath of the titans and pirates! In an Adventure with Scientists were the best new releases. The future looks less happy for exhibitors. More commercially attractive films for the holiday of Easter already been released, leaving many titles seemingly less powerful to fight against crumbs. Dark Skies, the producer of Paranormal Activity and Insidious, should make fans of the genre when it launches on Wednesday. The Odd Life of Timothy Green is for families from Friday. Older teens and students are the main recipients Harmony Korine's Spring Breakers division, facing the difficult task of simultaneously celebrate youthful hedonism and satire. Brit thriller and all things to all men, beginning Kidulthood director and producer George Isaac adulthood, enjoys very visible advertising on the side of London buses.

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