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Saturday, March 2, 2013

postheadericon Heather McGregor: 'Working from home is the future'

Trust is essential for any business, and it is much easier to gain face to face in the office. However, many people want to work at home, and flexibility is important

Technology has made the world a smaller place. We are all better connected - schoolgirls in Pakistan can take courses in artificial intelligence taught by professors from the Ivy League thousands of miles away. And it became easier and easier to balance work and home. Why a personal vocation as Yahoo CEO Marissa Mayer back in the office?

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is a matter of trust. If you trust someone, it's easier - and cheaper - to work with them. I have a business in central London, working for large companies, all of which we hope to pay us. I do not think, therefore, verify the solvency of them, which saves me time and money. Confidence that the economy of transaction costs tells us reduce transaction costs.

So how do you build trust? Through transparency and knowledge. If you know more about someone, you make them more confident. If you have a positive experience working with them, you will be more likely to trust the future of work experience worthwhile. But trust is earned, and it is much easier to get face to face - not at the end of a phone or an email exchange. Culture in our small business is based on trust and mutual respect.

We are light years ahead of Yahoo, which employ fewer than 25 people and instead of an office in Silicon Valley, who live in a six-storey Georgian house without air conditioning or elevator . But I have sympathy for Mayer, he needs to rebuild his company and be able to do it faster if his team to build trust between them. Communication between people is the way to confidence, and 85% of communication is non-verbal.

The digital age has made it harder, not easier, to build confidence. To build an organization that works as a team, you have to face and overcome challenges together, learn from failure and celebrate success. All this is very difficult to do if people are geographically dispersed everywhere. That may be true, but I still believe that the future of work will be more on working from home - or moving -. And cheaper rents soaring office and commercial activity rates

The common denominator in all cases, however, it is confidence. It would be difficult to allow work from home if I thought everyone was watching Mad Men cabinets. Thus, a certain amount of time spent together is essential to form the basis of the relationships that are the glue that holds everything together. In times of crisis, you may have more face time with my team, not less, as the recession hit us in 2008/9, one of the first things he did was to those who were home Back to work at the office.

employ people that graduate and before you know it, we celebrate their commitments, then depending on your maternity leave. At different times in their lives, people have the ambition to strengthen their human capital - I agreed flexible working to all employees who are studying for a qualification in psychoanalysis to MA in international relations and even floral arrangement courses. I learned that it is the fat that greases the wheels of our business.

But the future include working from home for almost everyone, even if they have to build the basis of their ability to do so in the office.
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